Sunday, 24 August 2008



In the future, everyone will have 15 nanoseconds of privacy.

‘In the future, everyone will be famous for 15 minutes.’ Is the well-known expression coined by the American artist Andy Warhol.

It referred to the fleeting condition of celebrity that grabs onto an object of media attention, then passes to some new object as soon as people's attention spans are exhausted.

Warhol's comment grew out of his interest in fame and celebrity. His view of the media was that it could enable any person to become famous. The age of reality television, internet blogging, mobile multimedia technology and the general obsession with fame has seen this vision true.

Ultimately however, a reverse affect will emerge as we move deeper into the 21st century.

In the future everyone will have 15 nanosecond of privacy!

It’s inevitable as security concerned move up the political agenda, and as personal information become evermore a premium commodity.

There are well over 2 million CCT cameras spying on the public in the UK (2008). Biometric ID cards will be in place by 2012. Personal data collection, collation, mining and dissemination technology is becoming evermore ubiquitous.

Ergo: In the future, everyone will have 15 nanoseconds of privacy.
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