Is the Future of Business Free?
Every year about 1.3 million passengers fly from London to Barcelona. A ticket on Dublin-based low-cost airline Ryanair is just $20 (10 pounds).
Other routes are similarly cheap, and Ryanair's CEO has said he hopes to one day offer all seats on his flights for free.
But, how can a flight across the English Channel be cheaper than the cab ride to your hotel?
Every year about 1.3 million passengers fly from London to Barcelona. A ticket on Dublin-based low-cost airline Ryanair is just $20 (10 pounds).
Other routes are similarly cheap, and Ryanair's CEO has said he hopes to one day offer all seats on his flights for free.
But, how can a flight across the English Channel be cheaper than the cab ride to your hotel?
A) Cut costs: Ryanair boards and disembarks passengers from the tarmac to trim gate fees. The airline also negotiates lower access fees from less-popular airports eager for traffic.
B) Ramp up the ancillary fees: Ryanair charges for in-flight food and beverages; assesses extra fees for preboarding, checked baggage, and flying with an infant; collects a share of car rentals and hotel reservations booked through the Web site; charges marketers for in-flight advertising; and levies a credit-card handling fee for all ticket purchases.
C) Offset losses with higher fares: On popular travel days, the same flight can cost more than $100.
D) Innovate inflight pay-for-use higher value added services: flying casinos; immersive virtual reality environments featuring the latest 3D blockbuster films; jelly-pools you can swim in; play centres for kids; add infi-flightum!
Click here to read more!B) Ramp up the ancillary fees: Ryanair charges for in-flight food and beverages; assesses extra fees for preboarding, checked baggage, and flying with an infant; collects a share of car rentals and hotel reservations booked through the Web site; charges marketers for in-flight advertising; and levies a credit-card handling fee for all ticket purchases.
C) Offset losses with higher fares: On popular travel days, the same flight can cost more than $100.
D) Innovate inflight pay-for-use higher value added services: flying casinos; immersive virtual reality environments featuring the latest 3D blockbuster films; jelly-pools you can swim in; play centres for kids; add infi-flightum!