An
Interconnected Economy Worldview
The frequent downbeat
economic news we all hear, is hounding business leaders and entrepreneurs into
a kind of submission that the enormous challenges ahead have few answers.
Prophecies about continued heavy international debt,
trade imbalance, snail-like market growth, unstable currencies and slow
employment gain must give one hell of migraine. And please do not misunderstand me; we can
fully count on more unexpected flare-ups and discontinuities that will
ill-inform our instincts to pack-up shop.
Only, the big interconnected picture is quite
different; since
beyond the glum newscast headlines of macroeconomic inertia and viscous
microeconomic activity, there are unsung
markets, industries, geographic regions and nation-states that are not only
growing, but energizing their economies for yet more growth. There are thrilling opportunities in
emerging markets, even amazing prospects in mature markets where hack
commentators see no light.
I will highlight and
examine many first-class endeavours and achievements taking place in and
between continents and sovereign-states. Intercontinental alliances,
union initiatives and joint strategic ambitions that are unprecedented. All of
this in the face of ostensibly restrained economic growth and ambiguity.
GigaFacts by the Trends.
Whilst much of Rome is ablaze, personal wealth,
enterprise revenue and national GDP has grown in specific global
neighbourhoods. Continental regions, nation-states, megacities, even
independent households that have experienced a boom in both wealth creation and
value appreciation in recent years. Parts of the world that that are right
smack bang in front of your eyes. All it takes is to open them and look!
Here is a short eye-opening inventory of economic trends and commentary
that act as a wind-vein for strategic decision making. And it is true, if you
refer back to this account in years to come, that the figures will have moved
on, but the integral patterns of such meta-economic trends will be
cogent:
· The big fat
fact: The World Bank reports that the
productive financial wealth (the
nominal GDP) of the world grew from $31.4 trillion in 2000 to ~$78 trillion by
end of 2014. Representing ~135 percent aggregate growth over that period!
· The future global economy is estimated to grow by an average ~3.6
percent annual productivity rate, resulting in world nominal GDP swelling to
~$90 trillion by 2020; ~16 percent larger than it is today according to Bain
& Company’s much acclaimed ‘8 trillion
trends report .’
· ‘By 2025, more
than half of the world’s population - 4.2
billion people - will have joined the consuming classes, driving annual
consumption in emerging markets to $30 trillion...’ That is, well over half the world’s consumption will occur within
emerging economies, claims McKinsey’s
energizing report, ‘Winning the $30 trillion decathlon: Going
for gold in emerging markets.’
· By 2020, China is
expected to be the world’s largest economy. With
a nominal GDP of $7.3 trillion in 2012 to an estimated $24 trillion in 2020
(this median estimate diverges with the array of available institutional
projections from the likes of The World bank, IMF, UN, etc. In fact, Hu Angang,
dean of the Institute for Contemporary China Studies, says China will become
the largest economy in terms of PPP GDP by 2017; and by 2027 in terms of market
exchange rates.
· Over the past 20
years, China has seen its GDP increase 16 times over, and its share of global
manufacturing industry go from 2.9 percent to a colossal 20 percent. It moved
from being the 10th largest economy in the world to the 2nd
largest, lifting 500 million people out of poverty (World Competitiveness Yearbook).
· In 2010 China had
18 million households with an annual income of above $16,000. By 2020 this
number is expected to be 167 million households. (McKinsey Institute report, March 2012).
· GDP of emerging
and developing economies accounted for 36 percent global GDP in 2012. Global emerging nation’s relative middle-class now
stands at ~2 billion people, collectively spending $6.9-trillion a year. Over a
billion new consumers will join the global marketplace by 2015. Spending is
expected to rise to $20 trillion by 2020. Twice current US consumption
(McKinsey report, July 2010).
· Developing
economies have accounted for nearly 70 percent of world growth over the past
five years. The GDP of emerging economies accounted for 20 percent of world GDP
in 2000, 34 percent in 2010, and an estimated 39 percent by end of 2015, according to
the IMF report, 2010.
· By 2020, many emerging countries will see more than 80 percent of
their population with annual disposable incomes in excess of $10,000. More than
25 percent of households in Saudi Arabia, Turkey, Argentina, Iran, Russia and
Malaysia will command incomes above $50,000 a year (Roland Berger 8 Billion
fifth report).
· Russia could overtake Germany to become the largest European economy
before 2020 in PPP terms and by around 2035 at market exchange rates. Emerging
economies such as Mexico and Indonesia could be larger than the UK and France
by 2050, and Turkey larger than Italy.
· Vietnam, Malaysia and Nigeria all have strong long-term growth
potential, while you may be surprised that Poland should comfortably outpace the large Western European
economies for the next couple of decades, according to PwC’s ‘World in 2050’ report.
· By 2030, an approximate 66 percent of the world's middle-class will
live in Asia, compared to just 21 percent in Europe and the United States.
· Brazil, Russia,
India and China’s share of global GDP was 8 percent in 2000; a decade later
that share increased to 25 percent (CME Group, Market Insight July 2012). India
is forecast to be close to 90 percent the size of US GDP in 2025.
· Global R&D spending hit more than $1.4 trillion in 2012, up ~5.5
percent from 2011. However, the global R&D landscape is shifting both south
and east according to a Roland Berger Strategy Consultants report ‘Global topic
8 billion.’ ‘Emerging markets are
advancing from production sites and work benches to become important innovation
hubs. Many emerging countries have not only increased R&D investments but
also moved up the global innovator league tables.’ R&D spending will
clearly rise as emerging economies grow; however, China, India and Brazil
already rank among the Top 20 of Forbes
R&D table.
· A quite
astounding number of new billionaires in the world grew from 441 in 1987 to a
record 1,396 billionaires in May 2013. The combined net worth of the GigaRich
is $5.429-trillion. There were almost as many not so billionaire club members
who lost wealth (441) as those who gained (460). 180 held steady and 128 new
(Forbes.com began the authoritative pursuit of the world’s billionaires 25
years ago).
· The combined wealth of the world’s millionaires increased
by 10 percent in 2012 to $46.2 trillion. This is more than three times the annual
economic output in the US.
· 1
Nuevo-millionaire being born at a rate of one every 30 seconds; or on the order
of one million new millionaires in the making in 2012.
· 175,000
of those new millionaires listed in Boston Consulting Group's (BCG) 2012 Wealth
Report come from Asian economies. As the
Eurozone plunged into crisis and unemployment soared across the globe, 175,000 Asian
people still made enough cash last year to join the global millionaires' club.
· The new entrants,
mostly from China and India, bring the number of millionaire households across the world to 12.6
million, according to the BCG report. The US still boasts the most millionaires with 5.13
million households in the top bracket, despite a fall of 129,000. China, which
added 193,000 to 1.4 million, is within touching distance of Japan,
which is in second place with 1.58 million. Britain is in fourth place with
411,000 millionaires.
· The
largest number of High Net Worth Individuals (HNWIs) who lived in Asia
in 2012, grew by 1.6 percent to 3.37 million households. US HNWI population is
3.35 million households. However, US remained the largest region of aggregate
HNWI wealth at $11.4 trillion. And $10.7 trillion in the Asia (Google 16th
annual World Wealth Report).
· As economies
mature they exhibit a turndown in the production of new consumers.
Conversely, emerging nations overtly generate new-found consumers at a blistering
pace. ‘The Next 4 Billion’ a new buzz term for the fact that 4 out of 7
billion consumers reside in India, China, Indonesia and parts of Africa and
Latin America (E4-B-C Brands anyone?).
· There
are 2.3 billion emerging nation consumers that lay between mature middle income
and lower income segment. By 2021, global value is expected to exceed
$6-trillion, and in India alone $1-trillion (PwC’s report ‘Profitable
growth strategies for the Global Emerging Middle: Learning from the ‘Next 4
Billion.’
· Leading companies
emanating from mature markets earn merely ~17 percent of revenues from emerging
markets, even though these markets represent ~36 percent of global GDP.
· Asia holds ~60
percent of the world’s population, at 4.2 billion people, living in 46
different states (6 more states lay partly in Asia, but economically and
politically considered another region).
· The sources of economic growth will tilt increasingly toward emerging
economies. Whereas the advanced economies currently generate two-thirds of
global GDP, developing and emerging economies will contribute an outsized share
of the growth in the future. By 2020, the advanced economies proportion of
world GDP will drop to 58 percent, a sizable change over relatively short
period (Bain & Company report 8 trillion trends).
· 0.266 new
babies per second!? Even though birth rates have fallen since the mid 20th
century, at present, global, yearly
births sits at 140 million versus 57 million deaths, resulting in a net growth
of 83 million people per annum. That is the equivalent of the aggregate
population of all of London, Tokyo, Beijing, Shanghia, Guangzhou, Mexico City,
and San Palo being born in as little as 365 days; or ~23 thousand a day; or 1 newborn sweetie
ever 4 seconds! Interestingly, nearly all
of it originating in developing and emerging economies, who will shunt-up and
account for about one-quarter of the rise in GDP by 2020. And by ~2050, there
will be ~10 billion people on this plant.
· 600 cities today generate 60
percent of the world’s nominal GDP. Sao Paulo makes up 13 percent of Brazil’s
total GDP. Moscow 18, Shanghai 12, Johannesburg 20 percent respectively,
contributing to their nations total GDP. By 2025 136 new cities will emerge in
the developing world, one-hundred of which will be in China contributing $24
trillion or 26 percent of $91 trillion global nominal GDP.
· In 2012, a
quarter of total commercial trade happened across borders. By 2020 almost a
half of world trade will be racing across borders. By then, 70 percent of the
activity will be in Asia and Latin America. However, by year 2030, 70 percent
of world trade will be shipped or zipped across territorial lines every year;
or half a $ trillion a day; or 48.6 million dollars every second rocketing in
multigeographic directions. Again most of it in Asia!
· An influx of
oligarchs and other wealthy foreigners enabled the UK to boast the second
highest number of Ultra-HNWI individuals, with 1,125 households holding
financial assets in excess of $100 billion (£65b)
· One in 25,000 UK
households is now worth more than $100 million, says BCG's report, which does
not include property and other non-financial assets. If property were included,
the number of UK millionaire and super-millionaire households would
dramatically increase.
· Amazingly 17.1
percent of Singapore households are worth more than $1 million, while 1100 out
of 100,000 households in Switzerland are worth $100 million or more.
· And to end the
beginning of the statistical trends. The world's richest people are also
getting richer faster than everyone else. While the world's total privately
held wealth (again not the same as GDP) increased by 1.8 percent to $122.8
trillion in 2012, UHNWs' wealth increased by 3.6 percent to $7.1 trillion. The BCG
report predicts that UNHWs' wealth will rise to $10.3 trillion, or 6.8 percent
of the world's total wealth, by 2016.
Well, as is clear, whilst some of Rome is in
flames, wealth has and is growing in specific geographic quarters and
proprietary households. Continental regions, nation-states, megacities, even
independent households that have experienced a boom in wealth creation and
appreciation in recent times. In short, both magnitude and speed
of aggregate economic growth is accelerating (one of the most acute aggregate economic measures I can
think of).
But please be certain, the future projections of these
numbers are fungible. They are not written in stone. Governments, policymakers
and the private sector wherever in the world, can put into action strategies
that could temper or accelerate the numbers.
Only! You do
need too seriously consider what
follows: from the furthest Far East to the deepest South of the equator, global GigaMarkets are interconnecting at a
pace and magnitude not seen before. Only time will tell, but as I said above,
there is no time to rest on yourlaurels.
GigaMarkets are where we must focus.
GigaMarkets are where we must focus.
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